Peer post – reply #1 – Some examples of potential intangible benefits are brand

Peer post – reply #1 –
Some examples of potential intangible benefits are brand awareness, customer retention, and overall employee satisfaction. Overtime, company’s, and businesses that elect to ignore these intangible benefits ultimately suffer. Today, more and more companies have been pouring into the cup of intangible benefits to improve employee retention. In todays climate, employee morale is everything and companies are seeing the effects their actions have on employees. This is being seen by the max exodus of employees from companies who will not budge on a work in the office mandate. Employees are not being allowed to work from home, ultimately leaving employees feeling they cannot be trusted, overall lowering morale.
In terms of budget evaluations, these intangible benefits cannot be counted as a number on their own. However, they are calculated in other ways: product/ project quality (measured by cashflows coming in from happy customers), employee retention, product safety, and salvage value. A company can listen to their employees and gain insight on how to better serve them in a way to facilitate intangible benefits. If intangible benefits are ignored during budgeting meetings and steps to maintain or facilitate a happy working environment is not made, the company will have a hard time keeping customers and employees.
So you agree or disagree? Explain.

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